What is Multi-Channel Outreach?
Multi-channel outreach is a combination of Email, Social Media, Cold Calling, SEO, Paid Ads (PPC) and content marketing to engage prospects with your product or service. At GenR8 Sales we use Email, Cold Calling and LinkedIn to build brand awareness and promote your product /service to your target audience.
Our research involves identifying your ideal customer, within the market location of your target audience. We explore industries, verticals and personas best suited to deliver your message. We can create scripts for your email, calls and socials plus build a campaign for the desired amount of time. We can work with your existing list, provide data cleansing or provide additional prospects where available.
Our technical team aims to achieve high email deliverability through configuration ; we create and test a pilot campaign, we analyse the results and continue to makes changes until we get the desired result. Our team is consistently responding to open emails, LinkedIn messaging and follow up by phone to ensure efficiency.
We then qualify leads using successful sales methodologies and book qualified meetings for your sales team. We provide Businesses with outsourced sales reps ; whether you are starting out or scaling up outsourcing is cost efficient and provide immediate access to expertise.
The Process

- Scalable and Cost Effective
- Direct and Personalised Outreach
- Measurable Results
- Generates Warm leads
- Enables Multi-touch Engagement
- Builds Brand Awareness
- Automated, saving time.
- Using a low quality database.
- Deliverability issues, many emails end up in spam.
- Domain blacklisted.
- Intense competition, over saturated market.
- Low open / response rates.
- Lack of expertise.
- Time consuming.